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15 Address Lookup Solutions To Improve Conversions

地址查找工具的图象在paddypower.com注册表单

地址查找解决方案加速数据输入:

更新时间:30/08/20:

地址查找解决方案允许客户快速输入和验证地址详细信息,因为它们通过注册或结帐流程。地址查找工具缩短form长度,可以显着减少完成表单所需的时间。甚至有一些可用的免费地址查找API,您可以使用它可以测试。添加地址查找解决方案几乎不可避免地改善您的conversion rate

通过允许访问者更轻松地输入他们的地址,特别是在移动设备上,地址查找解决方案可以显着提高表单完成速率。Hotel Chocolat在实现智能地址查找解决方案后,在其篮子漏斗的每个步骤中实现了19%的隆起。

Image of Hotelchocolat.com address lookup in checkout
来源:HotelChocolat.com.

1.提高数据质量:

实时地址验证还通过校正源拼写并提高营销活动的有效性来提高数据的准确性。地址查找API也会减少交货问题,因为它们提高了客户数据库的质量。此外,地址查找API通过识别正在输入虚假信息时,帮助打击欺诈。

呼叫中心还可以使用地址查找API解决方案来捕获和验证客户详细信息。架子零售商Tuffermansignificantly减少外包呼叫中心成本和shopping cart abandonment on its website. Using PCA Predict’s address lookup API and validation solution the call centre was able to cut the time it took to take an order by between 30 to 60 seconds, making a huge cost saving and also improving the customer experience.

2.测试地址查找实现:

在实现地址查找器时会定期检查。我最近在Betfair.com桌面网站上遇到了这个地址查找器。当我从下拉菜单中选择地址时,它只填充了第一个输入字段,另一个字段留空。这触发了一个错误消息,因为没有填充城镇和邮政编码字段。这使得地址查找毫无意义,可能会降低转换率,因为它会惹恼游客。

betfair.com地址查找器错误消息的图像
图片来源:Betfair.com

优化在线表格,看看我们的帖子'62 Web表单设计最佳实践'提高您的表格完成和转换率。地址查找工具是一种越来越多的转换率的验证方式,但Web表单设计还有许多其他方面,也影响了用户行为和转换。确保整个用户体验尽可能优化。否则,如果表单上的其他内容破坏或不适合目的,则地址查找解决方案不会有所不同。

3.Address Verification Solutions:

We have summarised below 15 top address lookup solutions and APIs for address verification.

1。地址医生fromInformatica.:验证来自240多个国家的地址。快速完成服务将验证一个地址,因为访问者输入它的每个部分,并将自动完成最佳匹配。这是需要快速验证信息的组织,例如在线零售商。

image of informatica address verification homepage

2。AFDSoftware:提供A.UK postcode lookup产品和全球地址查找解决方案涵盖230个国家。afdworldaddress.验证桌面,网络或互联网上的国际地址。

Image of AFD.co.uk homepage

3.CapAdresse:提供A.n address lookup solution that will verify addresses in 192 countries. It offers solutions for entering an address in a single line or multiple fields and uses real-time validation to improve data quality.

Capadresse.com主页的图像

4.Fetchify (Previously CraftyClicks):A UK and Global address look-up solution that uses the visitor’s post code in the UK to provide a list of addresses for the user to select from. Also offers a Geocoding API to calculate distance between any two postcodes in the UK. Updated from the Royal Mail PAF database. The global solution allows visitors to enter either their zip code or street name to provide a list of possible addresses.

Fetchify homepage

5。DATA8:A global address lookup provider that offers a comprehensive range of data validation, cleansing, supply, and management solutions.data8.购物车Web服务包括自动填充验证,地址,电话和电子邮件验证。

For web forms and checkoutdata8.有两个解决方案;预测address.which uses predictive search technology to auto-complete addresses, and for the UK,PostcodeLookup,它从皇家邮件的Poscode地址文件(PAF)中检索地址。data8.还融合了领先的购物车解决方案,包括Magento,OpenCart.Prestashop

Image of Data-8-co.uk validation page

6。谷歌:A自由来自Google开发人员的表单的自动完成地址查找解决方案。您必须在从查找工具显示任何返回时包含Google Logo的Powered。如果您只需要地址并没有其他验证需要,请此解决方案值得退出自由!!但是,由于Google无法使用皇家邮件的数据库,因此不建议该解决方案。

谷歌自动完成地址查找器主页的图像

7。Ideal Postcodes:这是英国地址搜索和验证服务,使用Royal Mail的邮政编码地址文件(PAF)。它们提供了一个简单的使用平台,以电源功能postcode lookup自动完成。With postcode lookup, a user can simply search a postcode and select their premise from a list of addresses at that postcode.

通过地址自动完成,一旦用户类型在部分地址,它们就可以从正确格式化地址的下拉删除选择中选择其余部分。使用其他数据集更优化您的地址表,例如尚未构建(NYB)和多个居住(MR),以捕获仍在建造和拥有多个家庭的建筑和场所的建筑物。理想的邮政编码还提供Magentoextension.

公共部门组织慈善机构可以从灵活和经济高效的许可解决方案中受益。有产品和服务萨斯企业或软件开发公司可以清除应用程序中的地址搜索并将服务扩展到第三方的复杂性。

8。matchCode:提供英国和全球邮政地址查找,电子邮件地址,移动和固定电话号码验证。涵盖240多个国家,包括商业,姓名和地理编码数据集。软件易于使用,安装和集成在所有主要平台和应用程序中。

Image of Matchcodeglobal.com homepage

9。Melissa数据:他们的API解析,标准化并验证了240多个国家和地区的美国和国际地址。该解决方案为每个国家/地区提供标准化邮件格式的地址,并支持任何UTF8语言。该工具还将添加缺少的组件,包括邮政代码,区域等。

Express Rest Solution使用类型前进的搜索功能,可以轻松输入和完成最高50%的准确地址,击键减少50%。它适用于美国和国际地址。

Real-time email inbox verification removes up to 95% of bad emails and ID verification will add missing address, email ad phone information.

Melissadata.com主页的图像

10。PCAPredict(以前PostCodeAnywhere):The Capture+ is a global smart address finder which suggests results as soon as the user begins typing. Features a single click auto-fill for the whole address form and works in over 240 countries, correctly formatting international addresses. Other solutions include mobile number validation, email validation, store finder, Geocoding and payment validation.

image of PCApredict.com address lookup and validation homepage

11.后考索:为240多个国家提供地址查找,自动完成,验证,地理编码,IP地址以及电子邮件验证的解决方案。

Postcoder主页的图象

12.postcodes4u:AS-You-go邮政编码和地址查找服务。超过15年的皇家邮件重新卖家,并从皇家邮政邮政编码地址文件(PAF)超过2800万地址。

postcodes4u.co.uk主页的图像

13。SimpleyPostCode:英国地址查找解决方案,使用访问者的邮寄代码来提供访问者的地址列表。每天从皇家邮件PAF数据库更新。

image of simplypostcode.com homepage

14。smartystreets.com:This is a global address look-up solution which performs look-ups in real-time to fill out missing information and standardise addresses. It offers an autocomplete service so that it can suggest addresses as the user types. It can also find and verify addresses out of arbitrary text.

smartystreets.com主页的图像

15。Streetlayer:An international address data analysis, verification and auto-complete solution. Maintain high quality customer data by analysing, validating and formatting international addresses in real-time.

The solution offers a simple and secure API using an easy to integrate GET URL structure. It offers full address verification, auto-complete with post code filtering, geocode look-up, reverse validation and standard address formatting.

StreetLayer.com主页的图像

4。结论:

地址查找和验证tools are win-win solutions as you will improve the usability and conversion of your forms. At the same time you will also benefit from better quality customer contact data for your marketing activities. Not to have an address verification and look-up solution is definitely a false economy.

英国和国际地址的地址查找解决方案对于良好的用户体验至关重要。大多数人现在预计网站可以有一个地址查找解决方案来最小化他们输入的数据。这是移动设备的案例。不要让您的客户降低并投资地址查找工具和API,以创建您可以的最佳客户体验。

谢谢你读我的帖子。请留下以下意见,以帮助我们改善博客内容。

  • 关于作者:尼尔提供数字营销优化咨询服务,并为品牌工作了Deezer.com,foxybingo.com,非常.co.uk., partypoker.com and Bgo.com. He uses a variety of techniques, including web analytics, personas, customer journey analysis and customer feedback to improve a website’s conversion rate.

2 thoughts on “15 Address Lookup Solutions To Improve Conversions

Karen Anfield1st February 2017 at 12:10 pm

我们是在线市场的新手,但曾与皇家邮件PAF数据库合作超过15年,并在PostCodes4u.co.uk提供非常有竞争力的服务

Rob Green1st February 2017 at 9:20 pm

Hi Neal!

Thanks for the great list of resources. People can also use our free global address validation tools athttps://www.smartystreets.com/demo

如果他们有任何疑问,我们提供1-877-216-8883的免费技术支持。

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